GROWING HOSPITALITY BUSINESSES

Hotels and Resorts | Accommodation Providers | Event Venues | Restaurant and Bars |

Hotels and Resorts

Restaurant and Bars

Accommodation Providers

Event Venues

The hospitality sector has seen polarized challenges:

The hotel market – whilst very buoyant – has seen significant disruption in the distribution landscape with the over-dominance of the Online Travel Agencies causing significant declines in direct business and the resulting increases in commissions. Hospitality businesses are looking for sustainable ways to drive direct business.

The Restaurant and Bar sector meanwhile is having a challenging time. Cost pressures and changing customer behaviours have led to a reduction in the number of restaurants for the first time in 8 years. However changing tastes, the way diners engage with restaurants, and the availability of new technology provides significant opportunity for growth if implemented properly.

We have a dedicated team of hospitality experts that can provide strategic and hands-on support. For those looking for a dedicated outsourced hotel marketing team we have established THE REVENUE TEAM.

PREVIOUS WORK

As advisors to some of the worlds’s most well known hospitality brands; you’ll appreciate that we work in confidence. Below you’ll see a small selection of our previous work which is not attributed to any specific client.

CRUISE REVENUE MANAGEMENT

Developing a pricing strategy and yield management tool for a Cruise Line which generated an 18% increase in Yield and a 9% increase in average spend. 

TOUR OPERATIONS COMMERCIAL STRATEGY

Commercial review of margin performance and delivery for a tour operator which led to a margin increase of 6%.

INTERIM COMMERCIAL DIRECTOR

Review of a travel brand which led to an implant of a Commercial Director and restructure of the commercial team. Development and mentoring and long term training plans developed.

DIGITAL STRATEGY

Complete digital transformation plan for a travel brand which included full customer journey mapping, CRM strategy, marketing automation and lead generation strategy.

SALES FORCE EFFECTIVENESS

Review of a sales team for a UK travel brand. Distribution Strategy aligned to account management plan and effective resource strategy. Implementation underpinned by the introduction of a sales force platform and account management automation processes.

OUR SERVICES

Asset Reviews

Feasibility Studies

Financial Modelling

Customer Segmentation

Pricing

Brand Strategy

Product Development

Revenue Management

Marketing Efficiency

Digital Marketing

Sales Performance

Distribution

Channel Strategy

Let’s Start Something new
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